Posted by: Joe Franscella, 7-30-2010: Las Vegas, NV – After two days of Black hat I now see the relationship between that event and DefCon. Black hat seems to be the place where IT security vendors try to convince the world that they can protect the Internet, whereas DefCon attendees clearly — whether they say [...]
Posted by Joe Franscella, 11-17-09 – Anyone who’s ever brought a client in front of Mike Rothman for a briefing knows two things: 1.) Prepare the client to tell the truth; 2.) Prepare the client to hear the truth. Although a lot of times clients don’t realize it at first, the toughest briefings — which [...]
On a recent bi-coastal media and analyst tour, Trainer Communications caught up with Secure Passage executives in between briefings and they validated the importance of having Trainer’s marketing and communications professionals on their side. Trainer Communications, the premier provider of integrated marketing and high-tech public relations services that create global market leaders, today announced that [...]
It’s almost time. Next week I will be heavily immersed on behalf of clients and my firm, Trainer Communications, in all things RSA Conference 2009. I am especially excited about the social media activities we are executing for my client Secure Passage. Over the course of event, they are meeting with several key journalists, bloggers [...]
In 2008, according to Royal Group Services, a data breach damages indemnification provider, 35.7 million identities were compromised and 18 million records were stollen from financial services companies. The company, which specializes in PCI DSS insurance services, further reports that in ’08 companies paid an average of $202 per breached file and that the total [...]
Network World’s Ellen Messmer took the electric grid hacking investigation a few steps further with a great piece today – How serious is threat to power grid? Depends who you ask. In it, she asks a number of experts from different facets of the technology spectrum what their chief concerns are regarding the news of [...]
In 1997 I was working as a communications manager for a major West Coast power company. The first two weeks on the job were spent getting oriented with the company, position, how power flowed from generator to end user, and, finally, on how California’s energy deregulation legislation was opening up countless opportunities for independent power [...]