Posted by Joe Franscella Whenever I am tasked with video responsibilities at my firm, I always make a beeline to YouTube to do dearches and gather inspiration. Today I was searching for some comedy fodder related to technology reporting and I came across this old David Pogue video. Listen to the lyrics closely, it really [...]

Posted by Joe Franscella A while back, I tweeted: The more someone claims to be a social media expert the less of one they become. The message’s implication was clear: so many people are claiming to be “social media experts” that deciding whom to engage to help you position your company and products on social [...]

Posted by Joe Franscella I’m a big fan of Web 2.0 video. I love that Web 2.0 empowers anyone with a video camera and an Internet connection to quickly and easily share their perspectives with the world and it truly is living the dream for me to get paid to produce corporate video for the [...]